AVAR Interview Studio · Experiments & A/B tests
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Experiments & A/B tests

Try alternate wordings or sequences in a safe way, then quickly see which version is working better.

Active experiments 3 Experiments with a clear winner 2 Candidates impacted last 30 days 184

Active experiments

A simple list of A/B tests you are running on questions or sequences.

Screening intro wording
Blueprint: Customer Support · Screening pack
Running
Variant A: direct · Variant B: softer framing Open details
Order of collaboration questions
Blueprint: Full-stack Engineer · Technical
Running
Variant A: early in flow · Variant B: later in flow Open details
Closing question wording
Blueprint: Customer Support · Final panel
In setup
Variant A: “Any questions for us?” · Variant B: structured reflection Finish setup

Current experiment

Quick comparison for a single experiment. Enough to decide whether to keep, tweak, or stop.

Screening intro wording
Blueprint: Customer Support · Screening pack
Sample size: 124 candidates
Completion rate
A: 91% B: 87%
Drop-off on first question
A: 4% B: 7%
Average candidate rating
A: 4.2 / 5 B: 4.5 / 5
There is a small trade-off: A has slightly better completion and drop-off, B is rated as slightly more friendly. Keep running until you are comfortable calling a winner, then promote one version to be the default.
Tip: run a few small experiments at a time. It's better to answer one simple question than to run a complex test nobody understands. Next: adjust content in the Blueprint Editor once you have a clear winner.